Insights from practice.
We see every day at our clients how AI, Tech and Data as well as commerce are changing. We share our insights in articles, reports and the Kassenzone podcast.
Latest
- Article
Etribes @ K5 2025
- Kassenzone
Hansgrohe - Sustainable growth through smart internationalization
- Kassenzone
Differentiation through premiumization - The transformation of Westwing
- Kassenzone
Quarterly Stützle: Between TikTok Shop, AI and Loyalty Programs
- Kassenzone
Growth, e-commerce and new markets: Mäurer & Wirtz's strategy for success
- Kassenzone
Decathlon is growing
- Kassenzone
TikTok Shop Launch in Germany
- Kassenzone
Tractive - The Apple Watch for dogs and cats
- Report
Global e-commerce in transition II
- Article
The Rise of Virtual Sales Teams in B2B
- Kassenzone
Prohibited: How does fashion marketing work today?
- Kassenzone
Bike Components: Communities as a branding lever