A leading family company is growing digitally.

01 / 03

Starting point

Technologically at the highest level, down to earth at its core. On paper, FÖRCH does everything right. In e-commerce, however, the supplier of commercial workshop, assembly and fastening products lagged well behind. The most serious issue was that orders could not be placed on mobile devices, so sales potential of around 2.5 million euros went untapped.

02 / 03

Approach

1. 1

   On-site current-state analysis

   With a current-state analysis, our hands-on team on site quickly identified the most relevant problems.

2. 2

   Defining and implementing measures together

   Working closely with the client, we defined more than 30 measures and then implemented them together.

3. 3

   Focus areas of the implementation

   The focus was on building online marketing and in-house know-how, as well as expanding cross-channel marketing, adding resources and improving the user experience of the online shop.

03 / 03

Result

Results came quickly, with double-digit percentage growth in digital sales, valuable new resources through new e-commerce employees, significant growth in new customers and new opportunities through digital marketing channels. Best of all, FÖRCH has become a digitally strong, self-reliant company and has gained a long-term partner in us.